Thano Chaltas is joining Ocean Spray as CMO

Thano Chaltas is joining Ocean Spray as CMO

Thano Chaltas is joining Ocean Spray as CMO. He was at Wellpet, UST, and Kraft.

At the helm of WellPet’s marketing team, Chaltas was responsible for the strategic development and execution of WellPet’s brand-building initiatives, which encompassed new product innovation, brand management and marketing services.

Chaltas has spent more than 20 years building global consumer packaged goods brands. He joined WellPet from UST, Inc. where he was vice president, marketing, responsible for strategic planning, brand management, new product innovation, digital and direct marketing, and marketing research. While there, he led the development of award winning integrated marketing campaigns. Prior to UST, Inc. he held leadership roles at Kraft Foods, Inc. where he was responsible for the marketing and brand strategy for iconic brands such as Kool-Aid, Post Cereals and Maxwell House coffee.

Chaltas holds an MBA from the J.L. Kellogg School of Management at Northwestern University and an AB in Religious Studies from Brown University.